Minx Blog

Minx Partners with Marc Jacobs for One Night Stand

Yes! We are delighted to announce an exciting collaboration with Marc By Marc Jacobs, resulting in the One Night Stand (for your hand)!!

The Minx Nails for Marc By Marc Jacobs (MBYMJ) One Night Stand is a set of printed nail coatings designed by Marc By Marc Jacobs to highlight signature prints from the Fall 2011 Collection. The One Night Stand nail fashion will be offered as a complementary gift with any MBYMJ purchase in Women’s Ready-to-Wear during the following events.

Saks New York Fashion’s Night Out Event

→Bloomingdales Soho Lucky Magazine Event

Bloomingdales 59th Street 2nd Floor Grand Reopening Event

Famed New York celebrity nail stylist Lisa Logan, whose clients include Beyoncé, Katy Perry, and Madonna, will be present at the events to offer a professional application.

“Minx extends fashion to your fingertips, and this was an excellent opportunity for us to show Minx as a true fashion accessory,” explained Dawn Lynch-Goodwin, Minx co-founder.

The prints used in this exclusive collaboration are just a glimpse of the chic 70’s vibe seen on the Marc by Marc Jacobs runway for fall 2011 and are the perfect accessory for the silk dresses, faux fur coats, flared jeans and lurex knits that make up the collection.

The coatings were specially brewed by Minx and designed for an at-home application. Unlike Minx Professional, the One Night Stand is intended to last one to two days only… or one long, passionate night!

“We are seeing another step in the evolution of fashion accessories,” said Minx co-founder Janice Jordan. The new One Night Stand nail accessory gives shoppers the chance to wear their favorite designer on their fingertips!”

Sneak preview??! Yes purleease! This one is called ‘Jungle Silk’! Ohh!

About Marc Jacobs

The Marc By Marc Jacobs brand includes a range of women’s and men’s ready-to-wear, accessories, fragrance, eyewear, and timepieces. Through select licensees and a growing retail network, the brand is distributed in over 72 countries and operates 161 flagship stores. For more information on Marc By Marc Jacobs, please visit http://www.marcjacobs.com/marc-by-marc-jacobs/.

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